Hacking Conversions
  • Heidi Pungartnik
  • April 2014

Abstract

To break up the geekery at WebCamp, let’s talk design. Find out how you can get more people to become users and get more sales following these landing page design hacks.

Slide contents

  • Hacking Conversions
  • Problem
  • L S D
  • Easy to Use - Trusthworthy - Focused
  • Easy to Use
  • #1: Have a button.
  • Button example
  • Button example
  • #1: Have a button.
  • #2: Guide
  • Guide Example
  • Guide Example
  • Guide Example
  • #2: Guide
  • #3: Shorten Your Forms
  • Forms Example
  • #3: Shorten Your Forms
  • Trustworthy
  • #4: Be consistent
  • Consistency example
  • Consistency example
  • #4: Be consistent
  • #5: Show
  • Show example
  • #5: Show
  • #6: Leverage Trust
  • Trust example
  • #6: Leverage Trust
  • Focused
  • #7: Single Offer
  • Offer example
  • Offer example
  • #7: Single Offer
  • #8: No Links
  • No Links example
  • #8: No Links
  • #9: Less Options
  • 24 6
  • 600%
  • #9: Less Options
  • #10: Test
  • #10: Test
  • The End.